Supporting businesses & building brands
Vee needed a new, appealing website for marketing that fit her branding, supported the addition of new services, and was custom designed and built with SEO-driven content to keep the new traffic on the page and encourage conversion.
Key outcome
WordPress-to-Webflow migration with e-commerce and funnel integrations
Overview
Insight2Marketing is a South London marketing consultancy founded by Vee Roberts, who has spent over 20 years helping businesses grow. We rebuilt her outdated WordPress site as a modern, Webflow-powered e-commerce platform that reflects her brand and supports her expanding service offering.
The Problem
Vee's old WordPress site no longer kept pace with her industry or her ambition. She needed a site she could update herself, one that could host regular blog posts and events, while integrating with external funnel systems and Facebook pixel analytics to track and convert the traffic she was generating.
The Build
We designed and built a custom Webflow e-commerce site with a dedicated CMS-powered editing area so Vee could add blog posts and manage events without developer support. We set up seamless connections to external funnel platforms and Facebook pixel tracking, ensuring every visitor interaction fed back into her marketing data. The design matched her established branding while elevating it for a modern, mobile-first audience.
The Outcome
Vee now manages her own website through Webflow's editor, publishing content regularly and keeping her online presence fresh. The funnel integrations and analytics pipeline give her visibility into what is working, and the professional Webflow site supports the credibility her consultancy deserves after two decades in business.
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More about the Insight2Marketing project
What did Hilvy build for Insight2Marketing?
We built Insight2Marketing's Webflow e-commerce site, replacing an outdated WordPress site with a custom, brand-aligned platform featuring a blog, event management, Facebook pixel analytics, and funnel integrations.
What services did Hilvy provide for Insight2Marketing?
Our services included website content, e-commerce Webflow setup, Webflow expert development, and re-design, with funnel and pixel integrations to support the agency's marketing activity.
What is Insight2Marketing?
Insight2Marketing is a South London marketing consultancy founded by Vee Roberts with 20+ years of experience helping businesses grow. The Webflow site reflects her brand and supports regular blog and event publishing.
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