A fine wine tasting community platform

NatterValley is a wine tasting community platform that helps users discover wines matched to their personal taste. Rather than browsing an overwhelming catalogue, members complete a dynamic quiz that scores their preferences and returns a personalised selection. The platform also serves as an educational resource with a comprehensive wine glossary, making it accessible to both newcomers and seasoned enthusiasts.

We were brought on to move NatterValley off an outdated WordPress site and rebuild the entire experience in Webflow, preserving the community feel while adding modern functionality. Natalie Gormally, the founder, needed a site she could manage herself without technical overhead.

The original WordPress site had become difficult to maintain and lacked the interactive features Natalie envisioned. The quiz functionality was limited, there was no automated way to deliver personalised recommendations to users, and the overall design did not reflect the premium, community-driven nature of the brand. Every content update required developer intervention, slowing down the team's ability to engage their growing audience.

We redeveloped the entire site in Webflow, building a dynamic quiz system that scores user responses and delivers a personalised wine recommendation via automated email. The quiz logic was integrated directly into the Webflow build, keeping the experience fast and seamless without relying on heavy third-party plugins.

We also designed and populated a full wine glossary section within the Webflow CMS, giving Natalie a straightforward way to add and manage educational content. The entire site was structured so her team could update tasting notes, articles, and recommendations without touching code.

Natalie now runs a polished, self-service platform that handles everything from quiz-driven recommendations to content publishing. The automated email flow means every user who completes the quiz receives a timely, personalised response, strengthening community engagement. The Webflow CMS gives her full control over the glossary and editorial content, allowing the platform to grow alongside her business.