Farming Software for the Modern Farmer with Synnefa
For Synnefa, We created a modern Webflow website in collaboration with FoundersFactory.
Key outcome
15+ CMS-powered pages with dynamic product price calculator
Explaining smart farming
Synnefa develops agricultural technology to help farmers make more informed decisions. FoundersFactory commissioned Hilvy to design and build a new marketing website that could explain the products to farmers, investors and partners.
The project combined a Webflow website, more than 15 CMS-powered pages and a custom product price calculator. It needed to make a technical proposition understandable while giving the Synnefa team a useful publishing foundation.
Different audiences, one clear structure
The previous website did not communicate the sophistication of the platform. Farmers needed to understand the practical offer, while partners and investors needed to explore the wider business and technology. Product pricing also needed a more interactive presentation.
That called for more than a refreshed homepage. Product information, features, use cases and editorial content needed a coherent structure, with enough room for visitors to explore the parts relevant to them.
The Webflow build
Structured content for the team
We built the site around Webflow CMS, with content covering products, features, blog posts and use cases. A consistent design system ties those pages together. The CMS gives recurring information a defined place, so adding content does not depend on building a new layout from scratch each time.
An interactive product price calculator
The calculator extends the site beyond static product descriptions. Custom API work powers the pricing interaction, allowing prospective customers to explore pricing within the product experience. This was a specific development requirement alongside the core CMS build.
Keeping these responsibilities distinct matters: the CMS supports publishing and content changes, while the custom integration handles the calculator’s behaviour. The result is a marketing website with a useful product interaction, rather than a collection of disconnected pages.
A site that can grow with the platform
Synnefa launched with a new website that brings its smart farming proposition, product content and interactive pricing together. The team can expand the CMS content as the platform grows, without needing development support for every routine update.
The project is an example of combining a manageable Webflow site with custom website integrations where a more specialised interaction is needed.
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Services behind the work
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More about the Synnefa project
What did Hilvy build for Synnefa?
We designed and built the Synnefa Webflow website for FoundersFactory, featuring a dynamic price calculator, 15+ CMS-powered pages, and a comprehensive design system for their smart farming platform.
What services did Hilvy provide for Synnefa?
Our services included Webflow development, custom API integrations, and Webflow CMS configuration for a scalable, content-rich marketing site.
What technology stack was used for Synnefa?
The Synnefa site was built in Webflow with a custom API integration for the price calculator and a Webflow CMS powering product, blog, and feature pages.
How does the Synnefa product price calculator fit into the website?
The calculator is a custom website interaction powered by an API integration. It lets prospective customers explore product pricing within the marketing experience, while the Webflow CMS continues to manage the surrounding product and editorial content.
Can the Synnefa team update the website through Webflow CMS?
Yes. Products, features, use cases and editorial content were organised into reusable CMS structures across more than 15 pages, so routine content additions do not require a new page design each time.
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