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Website design for insurance companies

We design insurance marketing websites that make the offer, important limits and next step understandable. Product information and reviewed content live in a manageable Webflow CMS, while policy, quote and claims processing remain in the appropriate systems.

Make the route as clear as the cover.

Someone comparing a product, checking a policy or reporting a claim needs a different destination. The website should make those distinctions before asking for personal information.

FMpay website from Hilvy’s published project.
FMpayWebflow marketing website, registration forms and API connections for FMpay.

Present the approved product facts.

Explain the intended audience, significant limits and how to obtain complete policy information. Your specialist reviewers approve coverage, exclusions, eligibility and required disclosures before publication.

Manage versions and ownership.

Connect product pages to current policy documents, notices and review dates. Agree how retired products and older documents are presented so an editor cannot accidentally create conflicting information.

Hand off to the correct process.

Distinguish a marketing enquiry from a quote, policy service and claim. Scope any embed or connection against the receiving provider’s interface, privacy requirements and confirmation behaviour.

By Hilvy · Updated

Review an insurance product-to-enquiry route.

Use a public product and its approved documents with your designated reviewers.

Leave with: A product-facts pack, document ownership map and quote/claims route plan.

Download blank checklist (.md)No signup. Ticks are not sent to us. The download is a blank copy with space for owners and notes.

A feel for our work.

A look at the websites we design and build.

A look at the workWatch on YouTube

Insurance website questions.

Does this include an insurance quote engine?

Not by default. A quote, underwriting or policy-administration system has separate data, rules and provider requirements. The public website can link or connect to an approved system after the interface and responsibilities are agreed.

Who approves product and regulatory statements?

Your designated insurance and compliance specialists supply and approve them. We implement reviewed content and publishing controls. A website project does not establish authorisation, certify compliance or provide insurance advice.

Can claims be made through the website?

The site can clearly direct visitors to the existing claims process. Collecting claim details or documents needs a specifically reviewed system, access and data-handling approach, not an ordinary marketing form.

Can the team update documents itself?

We can define document fields, identifiers, review dates and editor instructions. Somebody must own version accuracy and the treatment of withdrawn products; a CMS alone does not verify policy wording.

Make the product and its next step easier to understand.

Bring an approved public product page, document set and the people responsible for content and provider journeys.